Client : Lu – Mondelez International
Production : General Pop
Agency : BETC
Director : Neels Studio
This project presents everyday life scenes of a familly evolving in a naive scenery, interacting and playing with Lu biscuits in a funny and light way. This campaign is blending 2D & 3D animation and layout techniques in 9 different movies designed for a social networks broadcast, focused on Facebook, Instagram & Youtube.